MAG

Maximus Auto Group (MAG) is a premier provider of F&I (Finance & Insurance) products and services for automotive dealers and consumers across the U.S. Their offerings include vehicle service contracts, GAP coverage, tire & wheel protection, and more. Known for innovation and customer focus, MAG is committed to providing cutting-edge automotive protection services.

Challenges

Maximus Auto Group was scaling fast and needed a robust technology foundation to:

Streamline internal sales and support operations
Offer a self-service experience for dealerships
Provide customers with a mobile-first experience to manage their vehicle protection plans

MAG needed an experienced Salesforce partner to unify their business operations, external partner portal, and customer touchpoints into a single digital ecosystem.

Our Solution

Aspire Software Consultancy worked closely with the MAG team to design and implement a customized Salesforce solution. The engagement included:

✅ Sales Cloud Implementation

Streamlined lead-to-sale processes for MAG’s internal sales team
Custom quote management and opportunity tracking for automotive F&I products
Automation of partner onboarding and dealer account management

✅ Dealer Community with Experience Cloud

Built a branded and secure dealer portal using Salesforce Experience Cloud
Allowed dealers to submit and track contracts, claims, and customer service cases
Provided role-based access, real-time communication, and document uploads

✅ MyCar Mobile App Integration

Integrated MAG’s customer-facing MyCar mobile app with Salesforce
Enabled policyholders to view their product coverage, raise service requests, and locate partner service centers
Ensured seamless data sync between app, CRM, and dealer systems

Business Impact

The digital transformation delivered tangible benefits for Maximus Auto Group:

📈 Impact Area	🚀 Outcome
Dealer Engagement	40% faster onboarding via Experience Cloud portal
Operational Efficiency	30% improvement in processing time for claims and support requests
Customer Satisfaction	Enhanced visibility and convenience through the MyCar app
Sales Enablement	Centralized visibility of all opportunities and better pipeline management

Aspire team has lead the development work of my Salesforce implementation and integrated mobile app for over five years. They are highly skilled in a wide range of technologies, have a comprehensive understanding of the complexities, nuances, strengths and limitations of the Salesforce platform, complete projects timely and are excellent communicators. I highly recommend Bakul and Aspire as a trusted partner

Dean Harrison
President @ Maximus Auto Group (MAG)

Testimonial

Remi Head of Operations at Renovo Financial, LLC

"Bakul from Aspire Software Consultancy has been integral in implementing Renovo’s manual business processes into the Salesforce system. He has an amazing team that works around the clock to deliver on all of our requests. Since partnering with his team, we have been freed up to spend more of our time thinking of creative ways to improve our business, leaving the execution piece to him. We have worked with numerous developers in the past and no one else has been as consistent & thoughtful. Any time we have had an idea, Bakul has found a way to write the code and implement it for us. Partnering with him has transformed our business. Bakul and his team are very communicative, very proficient in writing code, and actually collaborate with each project, providing feedback as to how they can improve upon my initial project ideas. We have been working together for almost two years now, and we plan to continue doing business together for the foreseeable future."

Måns Johansson Network manager

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"Great development team! Great architect skills, great ideas, experience with many different types of apps, etc."

MAG